How Blonde Girl Aesthetics Elevated Her Medspa With Moxie
Dr. Alexandra Palumbo, DNP, APRN, FNP-C, founded Blonde Girl Aesthetics to deliver personalized care and now scales her growing practice with Moxie’s trusted partnership and operational support.
Introduction
Dr. Alexandra Palumbo, DNP, APRN, FNP-C, is the owner and founder of Blonde Girl Aesthetics, a premier medspa with locations in Miami, Florida, and Monmouth County, New Jersey. Dr. Alex began her journey in aesthetics due to her own battle with severe acne, making the leap to start her own practice after extensive training.
“It's always been a priority of mine to continue to push myself and be the best version of me, and that allows me to be the best provider for my patients as well. So I continued my education and I got my doctorate. I always knew I wanted to be an entrepreneur.”
Challenges of Going Solo
“I previously worked with another partner for a little over a year, and I was just seeking more. I wanted a better partnership and felt like I was stagnant in my growth. I wasn't happy, I didn't feel fulfilled, and I didn't feel secure. You can't put a price on peace of mind or stability."
PLACEHOLDER
PLACEHOLDER
PLACEHOLDER
PLACEHOLDER
Transformation with Moxie
For Dr. Alex, success is measured not just by numerical values like profit and patient numbers but by the impact she makes. "Most providers measure success by profit, but for me, it’s about the capacity and peace of mind that Moxie provides, allowing me to focus on scaling my business and making a lasting impact."
PLACEHOLDER
PLACEHOLDER
PLACEHOLDER
PLACEHOLDER
"Moxie has allowed me to focus fully on my patients by handling the business side. From tracking profits and losses to managing insurance, Moxie provides stability and peace of mind. Moxie wasn’t my first partner, but they’re going to be my last.”
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