The Device Dilemma: Cutting Through the Hype
Join David Weir, NP-C, for a reality check on today’s booming device market. From the science behind energy-based technologies to the economics of ROI and patient psychology, this conversation dives deep into what actually drives outcomes—and what doesn’t. You’ll learn how to evaluate claims, assess profitability, and make informed decisions that support both patient results and practice sustainability.

In this live session you’ll learn:
- Why energy-based device demand is skyrocketing—and what’s driving it
- The fundamentals of HIFU, RF, and Laser technologies—how they work and where they fit
- The difference between patient perception and clinical performance
- ROI and break-even math for capital equipment
- Real-world pricing psychology and patient value benchmarks
- Key questions to ask before your next device purchase
📌 Perfect for: Injectors, practice owners, and medspa operations leaders who want clarity on aesthetic device decisions—minus the sales pitch.
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David is a Certified Nurse Practitioner with 17 years of experience in beauty, skincare, and aesthetics, combining medical expertise with a passion for educating clients on aging prevention and noninvasive treatments.